@inproceedings{navab2003killerapps,
 author = {Nassir Navab},
 title = {Industrial Augmented Reality(IAR): Challenges in Design and Commercialization of Killer Apps},
 booktitle =	"IEEE International Symposium on Mixed and Augmented Reality (ISMAR'03), Tokyo, Japan, October 2003",
 volume =		"",
 pages =		"2-6",
 month =		"",
 year =			"2003"
}